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IMATS Press Pass Eligibility Form

If you're interested in receiving a press pass to cover IMATS, please fill out this form in its entirety.


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* London, New York and Los Angeles shows: 25,000 subscribers minimum for vloggers; traditional blogs must be active for at least one year, receive a minimum of 10,000 unique visitors per month and the vast majority of posts must be related to make-up.

Vancouver, B.C., Sydney and Toronto shows: 10,000 subscribers minimum for vloggers; traditional blogs must be active for at least one year and the vast majority of posts must be related to make-up.

* * All bloggers must submit a link to site metrics or a screen-grab image displaying numbers of unique visitors per month.

Print, broadcast and digital media should send clips or links to pre- and post-show coverage to heather_w@makeupmag.com.

Please credit any Make-Up Artist magazine photos you use as: "Photos courtesy of Make-Up Artist magazine." And please indicate in all coverage that IMATS is produced by Key Publishing Group. You are welcome to take photos and videos on the exhibit floor and in the classrooms. Members of press must be at least 18 years of age and will be required to show photo ID at the door upon check-in. All press access is granted at the discretion of show management.

IMATS is produced by Make-Up Artist magazine, a division of Key Publishing Group.

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